vive le tour


The 2021 Tour de France is finally here.
From Saturday and for the entire duration of the race we will offer 20% discount on a selection of our hottest and chichiest polkadot must-haves, like the new hors catégorie shoulderbag 35 speciale the handbag 54 speciale and gerty our extra-large summer bucket hat.
Use promocode TOUR2021 at the checkout to take advantage of our promotion. Don't miss out, offer ends Sunday, July 18.
Vive le Tour!

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critérium du dauphiné


The Critérium du Dauphiné is a stage race that takes place in one of the most beautiful Départements in the south-east of France in June. It is an important event for those aiming to win the Tour de France. Together with the Paris-Nice race it is a competition we are very fond of and, as you certainly know, we have dedicated our design code “critérium” to this competition.

The 73rd edition is in full swing and will end on Sunday.
Who will be the winner? It will be a battle within the Ineos team, between Geraint Thomas and Teo Geoghegan Hart and it will be settled on Saturday and Sunday. And then, everyone will head off to the Tour.

In the picture, our iconic silk foulard leggera carré critérium.

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al giro


The Giro d'Italia is one of the three most important stage races on the world cycling calendar. The 104th edition will start on 8 May and finish on 30 May.

We are really honoured to have been a source of inspiration for the new kit of...




A year has passed since the coronavirus exploded in Europe.Following those first days of fear and disbelief, it occurred to us that if we wished settle back to work we would have to protect ourselves and those close to us. While scientists were...



The new film now on display on our YouTube channel! Stay safe, stay chic!




It’s just a week till the long-awaited Grand Départ of the Tour de France 2020 from Nice. As announced in our previous article, to celebrate and honour this historic event we’ve decided to launch the unique promotion...

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le grand départ


To mark and to celebrate the departure of the Tour de France 2020 from Nice (Saturday August 29) we are preparing a series of initiatives to celebrate the event. In the coming weeks we’ll provide more information and further details.
Should you be planning to spend a few days in Nice, don’t hesitate to contact us. And do remember to bring your bicycle – we’d be more than happy to take you on the same roads as the Tour to discover these fantastic places!
Stay tuned, stay chic!




The new silk carré aspen'85 is our tribute to the "Coors Classic", a race held in North America between 1975 and 1988. The race was considered the fourth biggest stage race on the world cycling calendar after the Tour de France, Giro...

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